Website Promotion Checklist  Yes  Soon  No 
Group 1 - essential things
your name, address, telephone, fax
very clearly near the top of the homepage		   
email form on every page   
response form which is relevant and easy to use   
product feedback form on your homepage   
make sure your website is search-engine friendly   
submit to 10 major search engines   
tell your staff, customers, prospects, and friends   
print your Internet address on your business cards,
advertisements, press releases letterhead		   
inform your trade associations   
issue a press release   
mention it in personal contact   
Group 2 - hardwork but worthwhile
check what your competitors are doing   
submit to all the relevant Internet directories   
join relevant Shopping Malls   
something new on the homepage every week   
run a message board or discussion group   
organise links from other sites   
get an endorsment from these other sites   
banners on other relevant/appropriate websites   
product reviews in other websites   
Group 3 - for serious marketing try these
offer a small gift in exchange for the feedback   
update and support offers to customers who have bought     
periodic mailing of news to a subscription list   
recruit Alliliates to sell your product on commission   
provide 'Tell a friend' or ' Email this page to a friend' scripts   
run a competition or event   
subscribe to an appropriate List Server
and send them announcements		   
write an article for wide-circulation newsletters   
set up a database of contacts
with date of next action		   
Email all contacts on a regular basis,
but with a way for people to opt out		   
celebrity conference, only open to
signed-up contributers		   
Kiosk terminals in your buildings,
accessing only your own website		   
radio advertising, newspaper adverts   
TV adverts    

>> RETURN TO PROMOTION PAGE

[ Top ]

*

Richard Waller
Website Creation, Training and Consultancy
50 Sea Lane, Goring-by-Sea, West Sussex BN12 4PY
Phone: 01903-248782 - Fax: 01903-248782
Contact Us - Homepage: http://www.waller.co.uk 		      Go to HomePage Home
Page		      Go to Sitemap Site
Map

  http://www.waller.co.uk/promochklst.htm